Baidu Buys PPS Online Video Business For $370 million

After the long rumours spanning through weeks, finally Baidu Inc., the owner of China’s largest search engine declared that it is going to buy the PPS Net TV’s internet video business for a sum of $370 million. iQiyi.com has been the other recent acquisition of the company, and it is going to merge the two services to make it the …

Evernote And Kakao Partnering To Expand Its Territory

In this era of smartphones every tech service provider seems to expand their nets. Evernote, the service used for note taking and archiving in the cloud, to make them readily available to the user, is going to join hands with the major South Korean messaging service provider Kakao Talk. Evernote and Kakao have partnered for only one big reason. Evernote …

YouTube The Best Vehicle To Reach 18-34 Consumers

Wednesday, at an event arranged for the brands and advertisers at Pier 36 on Manhattan’s Lower East Side, Executive Chairman Eric Schmidt, Google clearly pitched it to the advertisers marking YouTube the best vehicle to reach the crowd aged between 18-34 years. He also added that this is the future of advertising as video is becoming more and more popular …