“Home is slower rolling out than I would have hoped,” admitted Mark Zuckerberg, Facebook CEO, in response to the current success status of the Facebook Home Android app which was launched six months ago. He further added by stating that, “One of the toughest things is determining when something isn’t going to work versus just hasn’t worked yet.”, thus hoping for a revival and an increase in the number of the app’s users.
The app, till date, has been considered a failure. A month after its launch, HTC became the first phone to ship its products with the Facebook Home app, already in the phone. 3 months ago, when Zuckerberg tried doing the same to Samsung, the company reportedly turned down the offer of acquiring the Facebook Home Phone.
Despite its overall failure, Zuckerberg claims that there are parts of the app that have been a success; like the lock screen for one, apart from which there is the cover feed and the chat heads on the same list. The same Chat Heads were also introduced to the iPhone app recently.
Zuckerberg has still not given up on turning the app into a hit. Facebook app users want the app to show information from other social networks, hence the company’s intention on using the Home app as a testing ground for the new Mobile App; for instance, showing Instagram content and other social updates on the lock screen, though no official list of non-Facebook social networks has been released yet.
“We’re patient. It’s early. I still fully believe that this is going to be something a lot of people want over time. Getting content delivered to your home screen and being ambiently aware of what’s going on I think is a very valuable thing”, was the CEO’s final response to the present condition of the Facebook Home App.