Canadian pizza chain Boston Pizza is ready to prove you wrong with items like a cake made of pizza and ergonomically-designed pizza cheese clippers.
The wacky offerings are part of Boston Pizza’s Pizza Game Changers campaign. The campaign, which launched on Monday, allows customers to vote for their favorite of eight innovative – or just plain bizarre – products. In addition to the Pizza Cake and cheese clippers, options include pizza mints, a gas powered pizza cutter and a pizza protector guaranteed to keep hungry roommates away.
Pizza Game Changers campaign promotes Boston Pizza’s new menu items, which are quirky offerings in their own right. Menu additions include the Pizza Taco (a chipotle chicken or pulled pork taco with a pizza shell), Sriracha Chicken Pizza and Pizzaburger sliders.
Sadly for Americans craving a slice of Pizza Cake, the campaign is currently based in Canada, where Boston Pizza has more than 350 restaurants. However, the chain’s sister brand, Boston’s, which has over 40 restaurants in the U.S., may look at leveraging some of the menu items and campaign elements at a later point.