This Super Bowl was the most tweeted Super Bowl, with almost more than 24 million tweets. Not just that, Twitter was mentioned in a lot of it’s commercials.
The company, Twitter, was mentioned in almost 3/4 of the total commercials. To be precise, it was mentioned in more than half of the 52 national commercials. Comparatively, Facebook was only mentioned in 4 of those 52 ads.
Last year, both Facebook and Twitter were mentioned in eight of the ads. This year, Twitter has taken a great lead.