After having a record-breaking year wherein Salesforce.com’s revenue touched $4 billion, the company has issued annual cash bonuses to its executives, as per the documents filed with the SEC.
But their pay outs fell slightly shy of the maximum bonuses put aside for them, according to the bonus plans Salesforce.com disclosed last spring.
Co-founder and CEO Marc Benioff got about $1.7 million total out of a maximum possibility of $1.8 million. ($1.24 million in March and a $450,000 mid-year bonus paid in September.) The people at Salesforce.com declined to comment on why the bonuses were slightly cut short. The corporate turned in a healthy year of growth, and money bonuses for top executives during such a year are definitely justifiable. The stock performed throughout the fiscal year as well, rising from around $43 at the start of 2013 to about $57 by the end of the fiscal year.
The corporate had also posted a year-end loss of $232.2 million that had caused in large part because it spent $2.2 billion on sales and marketing. If it were to cut that budget, it may simply be profitable, but presumably at the expense of revenue growth.