Earlier it was revealed, what it takes to get an app in the top 10 or top 50 into the Charts on iOS.
There are some criteria and records set for an app to be in top 10 :-
- 70,000 free downloads
- 4,000 paid downloads
- $47,000 in daily revenue
For an app to be among top 50 :-
- 23,000 free downloads or
- 950 paid downloads or
- $12k in daily revenue.
Let’s look at another way. Financial types sometimes look at what they call “run-rate revenue”. That means that if you, say, make £1m in Q1, your annual run-rate is £4m, assuming that you make the same revenue every quarter, that there is no growth, no seasonality and no unforeseen dips in revenue. Run-rate revenue is built on a very shaky analytical foundation, but it’s used a lot.
Taking daily revenue and actualizing then is to shaky as there is much much variations in daily revenue than in quarterly.However it has some advantages also such as, Distimo’s daily revenue is average over the month of May, smoothing some of the more distorting peaks and troughs. Secondly, the top grossing games are increasingly dominated by the same games: once they get there, they often stay there.